Coaching Myths

Kyle LaCroix

What are the myths coaches face?

On, there are numerous articles on "Tennis Myths" in the Advanced Tennis Section. (Click Here.)

These myths have been debunked and are technical and specific in nature to stroke development. Many coaches have been guilty in teaching these technical myths which has led to a lot of misunderstanding and frustrations from players, not to mention, a delay or block in development.

Taking the spotlight away from players, coaches face their own myths. Convenient lies that many in our industry fall victim to in our careers, regardless of our experience and track record.

These myths are beliefs, usually of nameless or less scientific origin, which commonly are received and accepted by a large percentage of the coaching population and general public through a lack of understanding or cognitive bias. Furthermore, these coaching myths support existing practices that, in many cases, fail to manufacture any consistent, relevant or proven results.

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Kyle LaCroix is the Chief Education Officer of SETS Consulting. Specialized Educational Tennis Solutions (SETS) is a coaching and educational service for elite coaches, competitive players and tennis institutions/federations.He provides tactical and technical expertise in the area of professional development, management of career growth and player improvement. He is one of less than 200 USPTA Master Professional in the world, as well as a PTR Certified Professional. He also has receiving his United States Center For Coaching Excellence (USCCE) Certification. He has been a featured speaker at numerous Industry Conferences.

Kyle has experience working with ATP/WTA and NCAA collegiate players at each level of their competitive careers and at every stage of their professional and personal development. He understands the important roles and responsibilities that federations, coaches and players carry with them on a daily basis.

Kyle also holds an MBA from the University of Michigan and a M.Ed in Educational Leadership from Stanford University.

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