Evil Part 2

Jim Loehr


Our legacy: chiseled with marks through a lifetime.

The word "character" comes from the Greek word, "kharakter," a chisel or marking instrument for stone or metal. In a sense, we chisel our true essence from the bedrock of life, one moral decision at a time.

Character is who we really were when we were here. Our unique mark exists both within us and within those we lead.

Our mark, chiseled throughout our lifetime, becomes our legacy, and plays a powerful role in the legacy of all those who follow us.

To be a leader means to influence from the front, with intention. As leaders, we are culture creators. Leading with character means to create, consciously and intentionally, a culture where ethics and morality are celebrated, and given the highest priority.

Every word, every gesture, every decision forms a mark, however big or small, on our character, as well as on the culture we create around us.

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Jim Loehr is a legendary pioneer in the field of human performance. An elite tennis player himself who still competes nationally in USTA events, Jim created the field of Mental Toughness training with his revolutionary study of elite pro players. He has been one of the most influential voices in tennis and tennis coaching for over 30 years, and is the author of multiple best selling books. He has expanded his influence far beyond sports with the creation of the Human Performance Institute where he and his staff have worked with hundreds of leaders in business, law enforcement, and military special forces. For the last decade he has also directed an academy for junior players helping young people learn what winning in life really means.


Leading with Character: 10 Minutes a Day to a Brilliant Legacy

We all want to become high impact leaders with a robust ethical and moral character, but getting there is a challenge. Dr. Jim Loehr's Leading with Character offers a succinct plan for developing your character as a leader and building a meaningful legacy through your life's work

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The Only Way to Win

In is new best selling book, Jim Loehr argues that winning with character is the only way to win. The book draws upon two decades of work with Fortune 500 executives; world-class athletes such as Monica Seles, Dan Jansen, and Eric Lindros, as well as other high achievers at his Human Performance Institute, and reveals surprising insights about achievement and motivation. Loehr finds that the blind pursuit of external achievement often results in emptiness, addiction, and, ironically, poor performance. It's not really about what you achieve, he argues, it's about who you become as a consequence of the chase.

Click Here to Order!


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